This period brought a few visible improvements in both the app and the public site.
What changed
- The content calendar started showing external platform posts, not just internally scheduled content.
- For connected Threads accounts, location tagging became available, and Meta account-linking flows gave clearer guidance about tester access and missing permissions. See Connecting social accounts and Tester access.
- The public Help Center launched with bilingual pages and stronger links from the app and site.
- Feed items became easier to reach, with a top-level Feeds entry and a more direct item-detail flow.
Availability notes
- Analytics work continued in this period, but it was only available internally to testers, not to normal users.
- Instagram Story support existed underneath, but a full Story selector was not yet available in the UI.
- Before Meta App Review approval, Meta posting was not yet broadly available to normal users.
- This tester-only limitation applied to Meta surfaces, not to platforms such as X, Bluesky, Mastodon, or LinkedIn.
- Twitter/X analytics was not broadly available by the end of this period.