This period made media handling and publishing controls easier to understand in the UI.
What changed
- It became possible to create drafts directly from saved files in Media Library.
- Image uploads started resizing automatically, so they fit platform limits more reliably.
- Scheduling changed from a hard permission block to a permission-based flow, so collaborators were not blocked from every step.
- Publishing formats became clearer. Instagram supported Post, Reel, and Story, while Facebook supported Post and Reel.
- Reels and short-video publishing became more reliable on Instagram and Facebook, and TikTok uploads became more stable where video posting was already available.
Availability notes
- Several changes in this period only applied to specific platforms, especially Meta surfaces and TikTok.
- Google Business Profile groundwork was added in this period, but it was not broadly available in the UI yet.